During my time at LOCUS NEW MEDIA, I joined the nimble creative team of four to create and brand a Kickstarter campaign for LifeBEAM's newest innovation. Meet Vi, an artificial intelligence powered personal trainer who lives in biosensing earbuds. She finds your ideal path to fitness and coaches you in real time.
Client: LifeBEAM Technologies
Agency: LOCUS New Media
Creative Direction: Clifford Chen and Vixx Nishikawa
Collaborators: Andy Lee and Diego Diaz.
Role: visual identity development, image retouching, press + social media assets, Kickstarter creative assets.
Poster series I designed for Lifebeam’s Kickstarter launch party at their headquarters in Tel Aviv, Israel.